Hi there
I'm a creative director that still designs and builds things. Above the surface I'm immersing myself in the product, working closely with my team + many stakeholders across functions, and managing the entire creative pipeline. On the ground level I'm still designing — putting out eye-catching creative, producing brand and visual systems, building Webflow pages, pushing the envelope with 3D & AI, shooting photos, or developing tools to help me do all of the above.
Outside of work you might find me running, gaming, or riding the rollercoaster to hell that is being a Tottenham fan.
The AI blurb
Since this is undoubtedly the #1 question at the moment: I use AI extensively in my day-to-day and have been doing so since 2023. Some use cases may include but are not limited to:
- Creative generation (image, video, audio) w/ both SOTA models & open source models
- ComfyUI workflows for niche art needs
- Rapid prototyping of web experiences and products
- Blender & Figma scripting + generic tool development for automation of tedious tasks
- Refactoring
All the photorealistic visuals on this site however, are made in Blender.